'Minions' Premiere: Don Draper Writes the Film's Ad Campaign

Jon Hamm at the 'Minions' L.A. Premiere - H 2015
Richard Shotwell/Invision/AP

Jon Hamm, Sandra Bullock and Allison Janney tell THR about the differences between live-action and animation.

Universal Pictures rolled out the yellow carpet for the Minions premiere on Saturday at the Shrine Auditorium in Los Angeles. "I think the actors are more excited to come to the studio because there's no pressure. It can be scary at times, but it's intimate and fun," Minions director Pierre Coffin tells The Hollywood Reporter of actors Sandra Bullock, Jon Hamm, and Allison Janney working on an animation film versus live-action. 

Read more 'Minions' Film Review

"It's good because I would literally just take the pajamas, and I would belt them. I'd put on my little sparkly sandals and a ball cap, and I'd go in and do it," Bullock tells THR. She adds, "And then you do the school runs, and you go back and show up in your pajamas again."

"It's different fun. The great thing is, you don't have to wake up at 5 o'clock in the morning — that part is fantastic," Hamm tells THR. "You get to wake up at a civilized hour, you can have breakfast, you can have lunch, coffee, do your thing and you go to the studio and record a couple of hours. You get to see as the schedule goes on how the film is progressing. Watching all the animators and artists complete their work is like watching an incredible concert. It's real, real cool." 

"I like the no hair and makeup part of it, but I really miss interacting with who I'm acting with. It's a strange, solitary experience," Janney tells THR. This is Janney's second film of the summer where she's helping battle the bad guys, following Spy. "Everyone's battling villains, today. There's always some villain to battle. You'd love to be in world where there are no more villains, where there were no more except for in movies," she says. 

Villains like Bullock's character Scarlett Overkill and Steve Carell's Gru weren't the only characters to stand out in the film. There was a special appearance by The Beatles. 

The film's writer Brian Lynch tells THR, "There was supposed to be a bigger Beatles cameo. It was when the other minions arrive in England, and they don't know where they are, they were going to wind up in Paul McCartney's backyard, and he was going to be watering flowers. But the scene was running long, so we cut it."

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Universal upped the stakes for the Minions premiere with a full-blown carnival including a Ferris wheel, custom minion T-shirt making stations, and life-size minions and heroes of the film, Stuart, Bob, and Kevin. The studio is hoping for another summer success like Jurassic World and Pitch Perfect 2. "We just hope we don't screw up that [success]," Coffin tells THR. "We can't be the bad kid in the Universal family!" jokes co-director Kyle Balda

The film has a secret weapon, though. If Don Draper could write an ad slogan for the movie, Hamm jokes to The Hollywood Reporter, "Well, he certainly wouldn't be able to pull it out of his ass like right now." He laughs, "The color yellow would definitely be involved." 

Minions hits theaters July 10.