mipcom digest


Fox Life, FX join Korea slate

CANNES — Fox International Channels Asia will add the branded channels Fox Life and FX to its Korea slate in March, Fox International Channels Asia president Ward Platt said here Tuesday. Both will be rolled out as joint ventures with Fox International's local partner, cable operator T-Broad. The two 24-hour channels also will carry "significant" percentages of local content, which will allow them to qualify as local program providers, Platt said. This is Fox Life's first launch in Asia outside of Japan. FX already is carried in some Southeast Asian markets including Singapore. The new services bring Fox's presence in Korea's booming entertainment market to four channels, including Fox and National Geographic.

SPTI has 'CJ7's' number with rights deal

CANNES — SPTI has acquired rights to the animated series based on "Kung Fu Hustle" director Stephen Chow's new feature film, "CJ7," as it ramps up its Asia Hollywood Studio strategy, said Ross Pollack, senior vp distribution Asia at SPTI. The deal marks the first time SPTI has acquired rights to an animated series based on an Asian movie. The 26 half-hour episodes, scheduled for a spring release, will be accompanied by a "CJ7" mobile game. The new deals come as SPTI launches its first printed catalog of Asian content.

Euronews logs on with YouTube

CANNES — Euronews has a lot to say about "No Comment TV" on its new Web site, an exclusive partnership with YouTube that was launched here Tuesday. "No Comment TV," a signature program on international news broadcaster Euronews since the network's launch in 1993, covers news stories through live footage without commentary. For the first few weeks of the Euronews-YouTube partnership, visitors to NoCommentTV.com will be redirected to a site specially designed for YouTube (youtube.com/nocommenttv), where they can watch "No Comment TV" clips updated daily, vote and comment on the material and share their own videos.

Orange grows downloads with DVD buys

CANNES — Major Gallic telecommunications company Orange is set to launch an electronic sell-through DVD offer in the coming weeks. The download-to-own business model will offer French consumers permanent downloads of movies and TV programs simultaneously with their release on DVD. Users can download the films, then burn them on DVDs directly from computers equipped with the new Microsoft Office Windows Media software. Consumers will be limited to a specific number of copies for the price of a DVD.

TV panel: Add color to green talk

CANNES — Dynamic, funny, sexy and provocative messages are key to spreading the climate-change debate to mainstream audiences, MIPCOM delegates were told Tuesday during a "Green Day Global TV Trends" panel. Media companies looking for ways to involve staff and viewers in energy-efficient initiatives also need to steer clear of telling people what they can't do. "We need to revolutionize the message," said Rachel Webber, director of energy initiatives at News Corp. "We've seen these messages as scary. It's now time to take it in a new direction, to meet the audience where it's at," she added.