Mob Scene hits Big Apple, recruits two

Execs picked to run NY office, digital-content unit

Los Angeles-based creative advertising and content production company Mob Scene Creative + Productions has opened a New York location and welcomed Ben Coplon and Jason Rein to its staff.

Coplon, a former exec in creative advertising and postproduction at Miramax, will run the New York office. Rein has been named creative director of Mob Scene's digital-content unit. He most recently was director of creative content at Fox Walden.

Mob Scene creates such content as theatrical trailers, TV spots, promos and print. It also produces the FX series "Life After Film School."