Mobile firm Cellfish lures funding


NEW YORK -- Mobile entertainment firm Cellfish Media has received $10 million in additional funding from shareholder Solidarity fund QFL, taking its total funding commitments since November to $60 million.

CEO Fabrice Sergent said in a statement Thursday that the financing "will be used to accelerate our consumer offerings as we look to provide mobile entertainment to consumers in new ways beyond traditional distribution models."

The company said a major product launch is set for the summer, with "several major announcements" in the consumer mobile space planned in the coming months. It didn't immediately provide details.

In November, Cellfish, based here, partnered with several North American investors to prepare for a further growth push. According to the firm, its revenue puts it in the ranks of the top five mobile content providers in France, North America and Germany.

"We are proud to invest directly in companies such as Cellfish Media that have successfully penetrated high-potential markets and generated over nine-figure revenue performance annually since 2005," said Jacques Bernier, Solidarity's senior vp, information technologies, telecommunications and industrial innovations.

Cellfish is partially owned by French media firm Lagardere SCA, Desjardins Ventures Capital, Solidarity fund QFL and the Telecom Media Fund.

Among the company's original content brands are Barrio Mobile, BlingGames and wireless record label BlingTones.

Cellfish also works with Hollywood studios to distribute branded mobile content.