MTV International Buys Crash Canyon For Global Net

MTV - Logo - 2011
Courtesy of MTV

MTV's international channels to air Canadian primetime animated series about the Wendells, a family that crashes into a canyon populated by misfits like themselves.

TORONTO – MTV International has acquired the Canadian primetime animated series Crash Canyon from Breakthrough Entertainment for its channel network beyond North America.

Viacom International Media Networks grabbed the international broadcast rights to the cartoon developed by The Simpsons scribe Joel Cohen and co-producer Greg Lawrence (Kevin Spencer).

Crash Canyon portrays the Wendell family on a family vacation gone wrong when they accidentally drive off a cliff and into an inescapable canyon, only to encounter other misfits that have lived there for years.

Besides Cohen and Lawrence, the Crash Canyon writers room includes Tim Long (The Simpsons) and Chuck Tatham (How I Met Your Mother, Arrested Development).

The series airs in Canada on Teletoon as part of its teen-skewed primetime lineup.

The MTV international distribution deal was unveiled by Ira Levy and Peter Williamson for Breakthrough Entertainment, and David Booth, senior vp of programming and content for Viacom International Media Networks.