MTV Tr3s appoints GM

Jose Tillan to lead cable channel for Latino audience

Jose Tillan has been appointed to general manager and executive vp of MTV Tr3s, a cable channel targeting bicultural Latino viewers in the U.S. Formerly head of content and creative for MTV/VH1 Latin America, Tillan will be in charge of all aspects of the Tre3s business, including development of branded entertainment. Based in New York, Tillan will report to Stephen Friedman, general manager of MTV.