NBCUniversal Negotiating to Join Hulu's Streaming Cable Bundle

Jimmy Fallon on Tonight Show - H 2016
Courtesy of NBC

NBCU is one of three Hulu owners, but remains a silent partner in the streaming service.

Hulu's forthcoming over-the-top cable service may end up streaming content from all of its owners. 

The streamer recently approached NBCUniversal to license its content for the offering, a source tells The Hollywood Reporter, and the two companies are now in negotiations to bring NBCU-owned channels to the service, which is expected to launch in early 2017. 

Hulu, which is owned by 21st Century Fox, Disney and silent partner NBCU, has yet to confirm its plans for the OTT cable bundle, but The Wall Street Journal reported Sunday that it will cost around $40 and will be competitive to similar offerings from Dish's SlingTV and PlayStation Vue

According to WSJ, Hulu is already in negotiations to stream content from Fox and Disney. The move to stream their channels over-the-top would give all three broadcasters a way to bring their content to consumers who don't want to pay for costly and restrictive cable plans. HBO, Showtime and CBS have all launched stand-alone efforts within the last year aimed at consumers who are not currently cable subscribers.  

It's unclear which NBCU channels would become a part of the service, but in addition to NBC the company operates SyFy, Bravo, USA and Oxygen, among others.