NYFW: Braids Go From Red-Carpet Look to Runway Trend

NYFW Braids — H 2014
Joe Kohen/ Getty Images Entertainment

Alicia Keys, Victoria Justice and Kelly Rowland have worn them on the red carpet in recent weeks. Now Zimmermann, Marissa Webb and Suno are showing creative braids on the runway, too.

For several seasons now, braids have been a catwalk staple. Unlike other trends, they haven’t faded away — instead, they’re picking up steam. Halfway into fashion week, we’ve spotted super-creative versions on numerous runways and also spied Taylor Schilling and Alicia Keys sporting them at NARS’ 20th anniversary soiree, not to mention actress Holland Roden wearing the style at HBO's Emmys party and Victoria Justice and Kelly Rowland doing the do at the VMAs. And who can forget the major showing of braids at Cannes this year? 

These looks continue to push the envelope of what can be possible once someone has mastered a fairly basic skill. Some designers chose to go simple, like Tayna Taylor, where models’ hair was pulled back and not braided until halfway down the back. At Dannijo, Rodney Cutler, using Redken, created a fishtail that turned into a ponytail, and the next day braided a low ponytail and twisted it up sideways to create a bun-like band of hair at Tadashi Shoji.

This season, “We’re using braids in different ways. It might be the same technique, but it’s how we incorporate it into the hairdo more as a decorative effect,” Cutler told Pret-a-Reporter backstage at Zimmermann.

Indeed, Marissa Webb’s catwalk featured models sporting one of two edgy, complex styles by Tresemme stylist Jeanie Syfu: either a French-braided pompadour down the center with Dutch braids (aka inside-out French) down the sides, or a five-strand braid. Tome went with a low fishtail braid, Chromat did cornrows, and Suno did an Egyptian, or herringbone, braid.

There, Kerastase lead artist Odile Gilbert said, “The style is summer hair, where you have the wet look in the front because of the sea, and a dry texture in the back because of sea salt. It’s like two hairstyles in one.” After combing lots of Kerastase K Forme Fatale gel through the front of the hair, she swept it all back and very loosely braided with two sections, taking hair from the bottom and keeping the braid wide and flat. Kerastase K Laque Noire hairspray finished off the look.

The final effect? “Really beachy. But for evening, when you still want to be styled,” said Gilbert. 


Backstage at Suno


Tadashi Soji's braid buns on parade.