Former Peace Arch CEO John Flock Launches Distribution, Sales Company W2 Media

He teams with film financing experts Warren Nimchuk and Warren Fergus as co-chairmen of the company.

BERLIN -- Former Peace Arch Entertainment CEO John Flock has teamed up with film financing experts Warren Nimchuk and Warren Fergus to form motion picture distribution company W2 Media.

The company, which will operate out of LA, Vancouver and Toronto, aims to acquire completed films for domestic, international and/or worldwide distribution and will pre-buy rights to "well-packaged projects that have or are likely to have meaningful theatrical distribution in the United States," according to the company.

The company also as a finance arm, W2 Entertainment Finance, with fingers in the incentive, cash flow and gap financing pies.

Flock is W2's president and CEO, with Nimchuk and Fergus co-chairmen and managing directors of the finance division. Paul Gardner and Julie Sultan run North American distribution and international sales respectively.

W2's international sales slate is debuting at Berlin's European Film Market.

Among the offerings are horror pic The Woman, which had its world premiere at the 2011 Sundance Film Festival; ensemble comedy Pete Smalls is Dead, which was the opening night screening for the 2011 Slamdance Film Festival, and drama Shadows and Lies starring James Franco, Josh Lucas and Julianne Nicholson.

W2's release, Essential Killing, is set to open on March 31 in Canada and the U.S. It also has deals with Image Entertainment for DVD, digital and VOD distribution in the U.S., and with E1 Entertainment for Canada.