Penny Marshall Memoir 'My Mother Is Nuts' Set for Fall 2012

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Amazon snaps up book with aggressive offer; actress-director to dish on everything from "Laverne & Shirley" to marrying Rob Reiner to helming "Big."

Penny Marshall, the actress and director, is publishing her memoir, My Mother Is Nuts, in Fall 2012 with Amazon Publishing.

The book is pitched as a "candid, inspiring, and hilarious account of Penny’s ascension from her humble roots in the Bronx to one of the most liked and respected figures in the entertainment business."

Marshall promises to tell about her childhood, her relationship with brother Garry Marshall, the producer of Happy Days and Laverne & Shirley, her decision to move to Hollywood as a divorced single mother, her star-making turn as Laverne, and her transition to an off-camera career as the director of such hits as Big and A League of Their Own. She is also expected to open up about her personal relationships, including her short marriage to Rob Reiner, dating John Belushi and Art Garfunkel, and her friendship with Carrie Fisher. The book will also cover Marshall’s 2009 battle with brain and lung cancer.

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“I can't say I'm excited about the Yankees losing, or there not being a basketball season yet, but I am excited about writing this book,” Marshall said in a statement. “People have always asked me how I got from the Bronx to Hollywood, so I thought it was time to tell how it all happened.  I have had many lives (not in the Shirley MacLaine sense) and you will hear about them all...just don't expect any recipes...I don't cook.”

Her book agent, Dan Strone, the CEO of Trident Media Group, announced the deal Tuesday in Frankfurt in advance of the Frankfurt Book Fair, one of the most important events on the publishing industry calendar.

Amazon Publishing won the rights to the book and will issue both a traditional print and a digital edition.

Strone told the Associated Press that several publishers bid but Amazon "won the auction."

Strone declined to reveal the financial terms of the deal, but he did hint that Amazon offered an eBook royalty rate above the standard 25 percent.  "It was a decision whether to go with old school or new school," said Strone.

Amazon has been aggressively expanding its publishing operations of late, drawing concern from traditional booksellers about its dual role as seller and publisher. Recently Barnes & Noble withdrew 100 DC graphic novels from the shelves of its physical stores after Amazon secured an exclusive deal to offer the digital versions only on the Kindle.