Pitt joins Cartoon, Boomerang
EmptyAdina Pitt has been named vp content acquisitions and co-productions at Cartoon Network and Boomerang, where she will be responsible for identifying, negotiating and acquiring pre-produced series, specials, movies and shortform product for exposure on all platforms.
She'll continue to oversee those programs once they have been acquired and positioned at each of the networks. Pitt will be based in New York, reporting to Cartoon Network chief content officer Robert Sorcher. Previously, Pitt was vp acquisitions for Nickelodeon and MTVN Kids and Family Group, having joined Nickelodeon in 1998.