Playing for time


Nov. 26, 1956
Created and produced by Bob Stewart, "The Price Is Right" debuts on NBC with host Bill Cullen.

Sept. 23, 1957
NBC launches a primetime edition of "Price."

January 1960
"Price" becomes the country's most-watched game show according to Nielsen ratings information.

September 1963
The show's daytime and primetime editions change networks, heading over to ABC.

September 1965
After canceling the show's primetime edition the previous year, ABC cancels the show's daytime edition as well.

Sept. 4, 1972
CBS adds "The New Price Is Right" with host Bob Barker and announcer Johnny Olson, pictured, to its daytime lineup.

Summer 1973

CBS drops "New" from the show's title.

November 1975
"Price" expands to a full hour to compete with hourlong soaps, making it the first-ever hourlong game show.

Sept. 14, 1977
Yolanda Bowsley is called to "come on down" to Contestants' Row -- but she fails to notice that her tube top has slipped off along the way. TV Guide later ranks the scene as the 19th most-unexpected moment in TV history.

"Price" airs its first version in the U.K. with host Leslie Crowther. To date, the show has been seen in 28 countries.

Nov. 8, 1985
Longtime announcer Olson departs; he is replaced in February by Rod Roddy, who retires in October 2003. Current announcer Rich Fields takes over in April 2004.

Sept. 12, 1994
CBS launches a primetime version of the show, "The New Price Is Right." Hosted by CBS' "The Young and the Restless" star Doug Davidson, the show lasts only until 1995.

May 1999
Barker receives a Lifetime Achievement Emmy Award, bringing his total to 17: He's previously won 13 Emmys for hosting "Price" and three additional awards for executive producing the show.

January 2001
TV Guide names "Price" No. 1 in its 50 Greatest Game Shows of All Time issue.

April 26, 2002
Barker breaks Johnny Carson's record for continuous performances on the same network TV show, which stood at 29 years, seven months and 21 days.

Feb. 5, 2003
The first "The Price Is Right Million Dollar Spectacular" airs on CBS.

July 8, 2004
A bust of Barker is unveiled to honor his installment into the Television Academy Hall of Fame.

Oct. 31, 2006
Barker announces his retirement as the host of "Price," effective at the end of the season. With auditions closed for his replacement, three applicants remain: Todd Newton, George Hamilton and Mark Steines.

May 16, 2007
The 16th "Price Is Right Million Dollar Spectacular" will air on CBS as part of a celebration for Barker's retirement. The following night, CBS will air "Bob Barker: A Celebration of 50 Years on Television."

June 6, 2007
Barker will tape the last of nearly 6,600 episodes as host of "Price."