ProSieben pacts with NBC Uni for VOD rights
EmptyCANNES -- German broadcaster ProSiebenSat.1 added to its growing library of VOD rights with a multiyear deal giving the network German rights to the catalog of NBC Universal Television Distribution.
ProSiebenSat.1 will use the rights to feed its on-demand portal maxdome. The group already has similar multiyear VOD deals with Sony, Paramount, Warner Bros., MGM and Disney-ABC.
With the NBC Universal agreement, maxdome adds such titles as "The Bourne Identity," "Gladiator" and "Hulk" to its library of more than 7,000 films and series.
ProSiebenSat.1 CEO Guillaume de Posch said the deal "further underlined" maxdome's position as Germany's leading VOD service.