Rebecca Minkoff Launches Bubbly Collab

Rebecca Minkoff _Chandon Brut - Publicity - H 2016
Courtesy of Chandon

It's party time, people.

Rebecca Minkoff touched down at her Melrose Avenue flagship to celebrate a limited-edition holiday bottle design for Chandon Brut that will be available through Jan. 31. The gold-studded white or black bottles of bubbly ($24 each at BevMo! on La Cienega Avenue, Pavilions and mirror the signature studding on Minkoff’s handbags and accessories.

“Studs are so iconic to my brand and they almost look like bubbles, so it works,” she said. “I also like the idea, for the holidays, of bringing something to a dinner that doesn’t need to be wrapped. Plus our No. 1 requested drink on the dressing room tap screens is champagne, so now we exclusively serve Chandon.”

Minkoff references the tech-savvy, touch-screen mirrors in her boutique dressing rooms that customers can tap to adjust lighting, swap styles and sizes, and request a drink of choice (still or sparkling water, green tea, coffee or champagne). Bubbly has apparently risen to the top.

The Minkoff partnership is Chandon’s second designer collaboration; in January of this year, the brand teamed up with Opening Ceremony co-founder and Kenzo creative director Carol Lim on a limited-edition Chandon Rosé bottle.