Red Arrow does format deal with Omri Marcus

German TV outfit in deal with Israeli 'Buzz Off' creator

COLOGNE, Germany -- On the eve of MIPTV, Red Arrow Entertainment, the production subsidiary of European broadcaster ProSiebenSat.1 has signed an exclusive, multi-year deal with Israeli entertainment producer Omri Marcus.

The deal gives Red Arrow all international rights to Marcus' future projects. ProSieben's world sales arm, SevenOne International, will handle international sales and be shilling new Marcus formats at MIPTV next week.

Red Arrow and its subsidiaries already have similar agreements with international format talents including "Deal or No Deal" creator Dick de Rijk and U.S. producer Phil Gurin ("Singing Bee").

Marcus is one of Israel's most successful TV producers, having worked on local hits including late-night comedy show "HaLaylla" and award-winning news satire program "What a Wonderful Country."

The reality format "Buzz Off," which he helped develop as production head of Israel's Channel 2, has been sold to multiple territories, including France, Spain and China.