Rene Ridinger joins mPRm

Former 42West exec will serve as vp

Rene Ridinger has joined mPRm Public Relations as a vice president.

Ridinger will oversee the company's film practice as well as consult on television and DVD accounts, while reporting to exec vp and COO Alan Amman.

Ridinger moves to mPRm from 42West Public Relations where as senior executive, she managed campaigns for films and television projects, home entertainment, corporate entertainment accounts and personal clients.

Ridinger also worked on awards campaigns in both film and television realms, including "Revolutionary Road," "Wendy & Lucy," "No Country for Old Men," "The Queen," Showtime's "An American Crime" and ABC Family.

Before 42West, Ridinger was president and CEO of Wallman/Ridinger Public Relations, overseeing clients such as Agency for the Performing Arts and Regency Television. She has also worked on television series such as "CSI: Miami," "Alias," "Ally McBeal" and "The Practice."