Rep Sheet Roundup: WME Signs Pro eSports Gamer Nadeshot
THR's at-a-glance look at the week in representation news.
Who got signed, promoted, hired or fired? The Hollywood Reporter’s Rep Sheet rounds up the week in representation news. To submit announcements for consideration, contact firstname.lastname@example.org.
For the noobs: It’s short for “grenade shot”
WME has signed professional eSports gamer Matt Haag in all areas. Under the handle Nadeshot, Haag was a professional Call of Duty player and owns the CoD World League team 100 Thieves. He also serves as an eSports commentator and has struck sponsorship or partnership deals with brands including EA, G-Fuel Energy Drink, Hot Pockets, Samsung, Slim Jim and Sony. Haag, who was a member of the season-one cast of YouTube Red’s murder mystery Escape the Night, continues to be managed by Petar Mandich and Nancy Tamayo at Addition.
Haag’s signing is part of WME-IMG’s continued involvement in eSports. The agency partnered with Turner in 2015 to launch ELEAGUE and last May hosted compLexity Gaming’s Call of Duty combine at IMG Academy’s campus in Bradenton, Fla.
Lost no more
Actress Mina Sundwall, who will star as Penny Robinson in Netflix’s Lost in Space reboot, has signed with Jill Fritzo PR. Netflix picked up 10 episodes of the Legendary Television take last summer.
Beyond 15 minutes
Publicist Karen Marines has joined PMK*BNC’s entertainment division from Fifteen Minutes PR. There, she served as account supervisor, working for clients including Ford Motor, Paradigm, Technicolor, PEN Center USA, part2 pictures, BYUtv and GRB Entertainment. The Los Angeles-based Marines’ 17-plus years of experience also includes serving as communications manager at Endeavor and working for Gavin Polone’s production company, Pariah.
“Karen’s relationships in both the trade and consumer space uniquely suit her to the complex challenges of the media business today,” PMK*BNC co-chairman and CEO Cindi Berger said in a statement. “She is a gifted strategist and manager, who understands the vast nuances of balancing traditional, digital and social media in the ever-evolving media landscape.”
Elsewhere in Rep World: