'Runway' premiere looks good for Bravo


Bravo scored its most-watched season premiere ever in total viewers and the adults 18-49 demo with the Season 4 bow of "Project Runway" at 10 p.m. Wednesday. The episode averaged 2.9 million total viewers (up 20% from the Season 3 premiere) and 2 million in 18-49 (up 24%). The episode was the most-watched cable program in its time slot among 18-49. Meanwhile, TV Land's " 'M*A*S*H' Mail Call" marathon averaged more than 1 million viewers over the weekend. The programming event, which aired Nov. 10-11, wasup 79% over year-ago time period levels in total viewers and up 95% in adults 25-54 (524,000), according to Nielsen Media Research.