Rupert Murdoch Hoping to Add Daughter Elisabeth to News Corp. Ranks

One key benefit of an acquisition of her Shine Group would be the chance to finally bring her into the fold after talks about a board role for her failed last year.

NEW YORK – One key reason for Rupert Murdoch’s News Corp. to look at an acquisition of U.K. production firm Shine Group is to add Murdoch daughter and Shine head Elisabeth to the leadership ranks of the conglomerate, the Wall Street Journal reported.

Son James Murdoch has been the News Corp. chairman’s only child working as a top executive at the company in recent years, but Murdoch has been understood to be looking to add his daughter as well. Such a move would add new life to a long-running discussion about the possible leadership succession at the conglomerate.

Shine said last week that it has hired an investment bank to explore a sale.

The Wall Street Journal quoted a source familiar with the company's thinking as saying that News Corp. managers have indeed long considered an acquisition of Shine an "inevitable" way to bring the daughter to the company. The Journal, owned by News Corp., said Murdoch has been impressed with how his daughter has overseen growth at the production outfit, which has acquired such companies as Reveille in recent years.

The company hasn't commented on formal succession plans.

Last year, amid talk that she had been offered a seat on News Corp.’s board, Elisabeth Murdoch appeared to rule herself out of the much-discussed matter of succession plans at the company, saying that she would focus on her work at Shine.