Samsung, AT&T team for summer concerts


Queens of the Stone Age, Ludacris, the Bravery, Kinky, Big & Rich, the All-American Rejects and Plain White T's will perform as part of the inaugural Samsung/AT&T Summer Krush, a free summer concert series designed to highlight a line of music-centric Samsung mobile phones.

The trek launches Aug. 13 in Los Angeles with a performance from QOTSA at the Music Box at the Fonda. From there, the jaunt visits 1,000- to 1,500-capacity venues in Atlanta (Ludacris), Chicago (the Bravery), Miami (Kinky), Dallas (Big & Rich), New York (the All-American Rejects) and San Francisco (Plain White T's) through mid-September. A limited number of free tickets will be available through radio promotions, AT&T retail outlets and consumer contests.

Each concert will feature an hourlong music performance and provide product-sampling kiosks to showcase the music capabilities of the Samsung BlackJack, Samsung Sync, Samsung a717 and Samsung a727 mobile phones. Along with prize giveaways and rock 'n' roll-themed temporary tattoo parlors, fans will have the opportunity to "bling" their mobile phones at customization bars.

Additionally, as part of the sampling kiosks, memory product manufacturer Kingston Technology Company will provide concertgoers with a 1 GB Samsung-compatible memory card, providing additional space for music, photos and games.

The concerts also are part of an effort to promote AT&T Wireless' first over-the-air, full-song music download service through a recent partnership with eMusic. As previously reported, AT&T subscribers will have access to the entire 2.7-million strong eMusic catalog through a service dubbed eMusic Mobile.
comments powered by Disqus