Sirius XM launches new packages
'Best of Both' offers bundles, a la carteSirius XM Radio unveiled Thursday new programming packages and a la carte options promised with the merger between the nation's satellite radio companies.
"Best of Both" packages offer subscribers (to either service) the option of adding a select group of channels from the other service for the monthly cost of $16.99, $4.04 more than the monthly cost of a subscription to one of the services.
For the first time, XM subscribers can add Sirius' Howard Stern, Martha Stewart Living Radio, NFL Radio, NASCAR and Playboy Radio. Sirius subs can add XM's Oprah Winfrey channel (Oprah & Friends), XM Public Radio, select NBA and NHL games and the Virus, a talk channel featuring Opie & Anthony and others.
Thursday also marked the official launch of a la carte-capable radios that can receive a la carte programming packages.