Spanish Fiction Series Lead Local Broadcasters' Ratings

Aquila Roja Spanish TV Art - P 2011

Aquila Roja Spanish TV Art - P 2011

Globomedia's "Aguila Roja" tops national fiction as the most watched series.

MADRID - Spanish fiction series buoyed national broadcasters' ratings in the month of October, according to Barlovento Comunicacion's monthly report, with pubcaster Globomedia's Aguila Roja leading the pack.

Aguila,which airs on pubcaster Television Espanola (TVE), saw four of its episodes rank in the top most seen broadcasts of the month, with the Oct. 24 episode snagging 31.1% of the audience with 6 million viewers.

But Globomedia's Aida--with 19% of the audience--and three separate episodes of Tierra de Lobos made the top five slots for Telecinco, while three episodes of Gran Hotel and its 20% audience share bolstered rival network Antena 3's ratings in October.

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"This report confirms the growing trend toward national fiction," Spanish producers' federation president (FAPAE) Pedro Perez said. "It's noteworthy that the three most watched channels are so thanks to the fact that in their Top5 rankings, they have Spanish fiction series."

In September, Aguila started the season with one episode in the top 5 slots at 29.3, while Tierra de Lobos and Antena 3's El Barco  each got a foothold in the top ratings.

TVE averaged 14.6% audience share in October, compared to Telecinco's 14% and Antena 3's 12.1% share, according to the report based on Kantar Media data.