'Speed' game goes day-date


In a textbook example of synergy in action, Warner Bros. Interactive Entertainment said Tuesday that it will release the "Speed Racer" video game May 9, the same date the Warner Bros. Pictures film is released in the U.S.

The "Speed" game is being developed by New Zealand-based Sidhe Interactive and will first be released for the Nintendo Wii and portable DS system. A third SKU, for the Sony PlayStation 2, will be timed to reach shelves with the movie's DVD release.

" 'Speed Racer' is an exceptionally creative property, and teamed with the Wachowski brothers' vision, it makes for action-packed racing gameplay," said Samantha Ryan, senior vp development and production at WBIE. "The game will capture the intensity of the racing in the film to give gamers and movie fans a chance to take the wheel after they experience the film."

"Speed" producers Larry and Andy Wachowski are no strangers to games, having worked with developers on several successful games based on "The Matrix" movies. Ryan said both they and "Speed" producer Joel Silver have been great to work with. "They have opened up their film assets to us, so we can create a game that matches the look and feel of the film," she said.

Based on the popular animated series, the live-action film version of "Speed" stars Emile Hirsch and is being filmed at Studio Babelsberg near Berlin.