Star inks output deal with Media Asia

Star Chinese Movies nabs rights to 'Chen Zhen,' other films

HONG KONG -- Star Greater China is bolstering its movie content and distribution with an exclusive output deal signed between its channel, Star Chinese Movies, and Hong Kong powerhouse Media Asia.

The company also made a channel distribution deal with Malaysia IPTV platform TM Net, and a licensing renewal deal for its Fortune Star library with Malaysia's Media Prima Berhad, the company will announce Monday.

Star Chinese Movies, which boasts the TV rights to the largest number of contemporary Chinese-language films from Hong Kong, Taiwan and China, renews its exclusive output deal with Media Asia to air recent and future titles from the Hong Kong studio in Taiwan, Hong Kong, and Macau. The deal includes the upcoming $17.6 million marital arts epic "The Legend of Chen Zhen" from director Andrew Lau, Dante Lam's actioner "Fire of Conscience" and Johnnie To's 2009 "Vengeance" and "Accident."

Headed by vp Cora Yim, the movie channel has also acquired the Hong Kong TV rights to the $8.8 million-grossing Taiwanese blockbuster "Monga," the Teddy Chen-directed and award nominated "Bodyguards and Assassins," the $32 million-grossing Chinese hit "The Message," and has existing exclusive output deals with Hong Kong's Emperor Motion Pictures, as well as rights to its 756-title Fortune Star library, the world's largest of contemporary Chinese-language films.

Fortune Star, headed by vp Alfred Ng since early 2010, owns the complete library of Hong Kong studios Golden Harvest, D&B, and Golden Princess, and has secured rights to more than 100 titles from the China Star group. The library now features all Bruce Lee titles, and hits of Jackie Chan, Andy Lau and Stephen Chow from the heyday of Hong Kong cinema, plus the recent $20 million grossing hit, "Hot Summer Days," produced by Star, Fox and Huayi Brothers.

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More than 20 titles from the Fortune Star library has also been licensed to Malaysia's Media Prima Berhad in a multiyear licensing renewal deal announced today between Newscorp subsidiary Star Greater China and Media Prima that includes the TV rights of Bruce Lee's "The Fist of Fury," Jet Li's "Once Upon a Time in China" series and "Black Mask," and seven Jacky Chan titles, which includes the "Police Story" series and "Dragon Lord."

Star Greater China also announces a multiyear nonexclusive licensing deal with Malaysia's IPTV service provider TM Net, to carry three of Star's Mandarin language channels, Star Chinese Channel, Star Chinese Movies 2, and Channel [V] Taiwan in Malaysia starting Wednesday.

Star Greater China now operates all of Star's Chinese-language content and broadcast business in China, Taiwan and Hong Kong, which comprises Star Chinese Channel, Xing Kong, Star Chinese Movies, Star Chinese Movies 2 and Channel [V], the Fortune STAR movie library and joint ventures Phoenix television and Fox STAR Studios Chinese film production.

The company now aims to emphasize its leading position in Chinese-language movie programming, to boost the licensing of its Fortune Star library, and the distribution of its channels to Asian and European regions, said Erica Chan, Star Group (Taiwan) Hong Kong GM and Greater China General Counsel.
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