Streamer Nick Eh 30 Signs With Esports Org Luminosity Gaming

Nick Eh 30 - Publicity - H 2019
Courtesy of CAA

The 25-year-old Canadian-Lebanese 'Fortnite' player will diversify his content portfolio and collaborate with other competitive players under the new deal. 

Nicholas "Nick Eh 30" Amyoony has signed with esports organization Luminosity Gaming.

Under the new deal with the North American giant — announced on Wednesday amid the EGLX show, Canada's 3-day esports conference that went all-digital this year — the 25-year-old Canadian-Lebanese Fortnite player will diversify his content portfolio and seek collaborations with other competitive players.

"My streams will remain on Twitch but I’ll be able to do so much more!" Amyoony tells The Hollywood Reporter. "I’m equally interested in stepping up my competitive play as well as collaborating with org mates on fun videos and challenges.  With Luminosity, I’ll also make some creative bets like expanding my in-real-life (IRL) content and experimenting with entirely new formats like talk shows, talent discovery competitions, branded tournaments."

Known for his family-friendly streams, Amyoony signed to Twitch last year and has since amassed over 2 million subscribers on the Amazon-owned platform. Meanwhile, he boasts over 5.4 subscribers on YouTube.

Calling streaming a "tough business" that can include a lot of "audience fatigue," Amyoony emphasizes the need to shake things up for his viewers. "I’m looking forward to collaborating with world-class gamers, hosting fun events, and earning access to exclusive, hyper-competitive events."

Corey Mandell, president of Luminosity's parent company, EG Live, tells THR that Amyoony is not only "a world-class gamer — he’s an inspiration to others. He’s built an incredibly impressive community around his excellent Fornite skills, but also his engaging, positive outlook and message. We know Nick will be an asset to our roster and we’re thrilled to welcome him, and his community to the Luminosity family."

Looking ahead, the streamer will continue his "hyper-focus" on community and growing his audience. "Would love to explore a North American tour (once it’s safe), give event and tournament hosting a shot, and a bunch of other ideas I’m just not ready to reveal just yet," he says.