Strike victim CTV airs reruns in late-night
EmptyTORONTO -- Local ratings leader CTV has seen "The Daily Show With Jon Stewart" go into repeats as the impact of the U.S. writers strike extends to Canadian TV schedules.
CTV said Tuesday that it will move the popular talker from midnight to 12:30 a.m., and will move "TMZ," its daily entertainment magazine show, one hour forward to fill the midnight slot.
Elsewhere, CTV's A-Channel stations have begun to air repeats of "The Tonight Show With Jay Leno" and "Late Night With Conan O'Brien."
Canadian over-the-air broadcasters are especially affected by the writers strike as their primetime schedules virtually mirror those of cross-border U.S. network affiliates.
Florence Ng, vp broadcast investments at Toronto-based media buyer Zenith Optimedia, said CTV and other conventional broadcasters inevitably will see their fortunes tied to those of their U.S. program suppliers during the labor unrest.
"They are at the mercy of the U.S. networks," Ng said. "If they run repeats, we will run repeats."