Style Notes: Richard Branson Likes Fishnets and Blue Eyeshadow

12 REP NEWS Richard Branson
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“Limitless,” the first film from his Virgin Produced label, lands in the No. 1 spot for the weekend with $18.9 million.

Five major must-reads to keep your Tuesday trendy.

Richard Branson experimented with a new look this week: a red blazer and skirt, up 'do, black fishnet tights and blue eyeshadow. The Virgin Group head served drinks to traveling patrons as a stewardess on a charity fundraising flight from Austrailia to Malaysia, as part of a lost racing bet to AirAsia's group chief Tony Fernandes back in 2010. Though he wasn't dressed in Virgin's new Vivienne Westwood flight attendant outfits, he did deliberately spill  a tray of refreshments on Fernandes. [USA Today]

Supermodel Cara Delevingne is the latest famous face to strip down and join Marc Jacobs' 'Protect The Skin You're In' initiative that raises money for the New York University Skin Cancer Institute-- a project inspired in 2006 by long-time business partner Robert Duffy, who was diagnosed with melanoma several years ago. Since then, the campaign has enlisted Naomi CampbellWinona RyderJulianne MooreSelma Blair, Eva MendesHeidi Klum, Victoria Beckham and others to pose nude for the T-shirt designs and help raise millions for skin cancer research, even against the advice of their agents. [Telegraph]

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Green Day frontman Billie Joe Armstrong is joining forces with California skateboard legend and Real Skateboards co-founder Jim Thiebaud for a line of custom boards to raise money for the Children’s Hospital & Research Center in Oakland. Theibaud and Billie Joe Armstrong have been friends for over fifteen years and drew inspiration from the band's album art for the collaboration, including their latest multi-album release Uno!, Dos! and Tré! The project was suggested by Armstrong, whose sister works at the Children's Hospital, and will be sold at skate shops and online retailers. The band also welcomed patients from the hospital backstage at their recent concert at Berkeley's Greek Theater. [NY Daily News]

After the Neiman Marcus news, the latest fashion company to dabble with public offerings is Coty Inc, the beauty brand behind countless celebrity perfumes like Lady Gaga’s Fame and Sarah Jessica Parker’s Lovely, plus designer scents like Calvin Klein’s CK One and Marc Jacobs‘ Daisy. The company has filed an application for an initial public offering and is valued at a whopping $700 million. [Fashionista]

Kendall  and Kylie Jenner have launched a new collection in partnership with PacSun, complete with shorts, tops, dresses, swimwear and accessories. The sisters seem to be following in the fashionable footsteps of Paris Hilton and Nicky Hilton -- Kendall prefers to pursue a modeling career while Kylie has discovered an affinity for design -- and admits they look up to their own siblings and Mary Kate Olsen and Ashley Olsen as style icons. Kylie, who noted that they love to shop at everything from American Apparel and Barneys to thrift stores and their sisters' closets, hopes to dress other teens in the spotlight and follow her own design heroes. "I love Nicole Richie's line House of Harlow. Her jewelry and shoes are amazing, too. And Givenchy and Balenciaga." [Racked]