Style Notes: Serena Williams Beauty Line in the Works; A Size-Inclusive Zendaya Edit to Land at Boohoo
In case you missed it.
Serena Williams Reported to Launch Beauty Brand [Glamour]
The beauty buzz today is that tennis star Serena Williams filed in January for trademarks for fragrance, makeup, hair products and body products under the brand name "Aneres" — that would be "“Serena" spelled backwards. There are 18 beauty categories registered in total. No word on a launch date or further details just yet.
Boohoo Teams With Zendaya for the Zendaya Edit [WWD]
Singer-actress Zendaya, who has been killing it on the red carpet thanks in part to her super-stylist Law Roach, has turned her on-point style aesthetic to the spring 2018 collection from U.K.-based fashion e-tailer Boohoo.com. The Zendaya Edit ($5 to $100) features the 21-year-old's top 50 picks from the apparel line in inclusive sizing from 4 to 22, set to launch March 21.
Sephora Announced as Official Coachella Beauty Partner [Pret-a-Reporter In Box]
Today it was announced that prestige multi-brand beauty retail chain Sephora will be the official beauty partner at April's 2018 Coachella Valley Music and Arts Festival. An on-site Sephora tent at the festival will feature interactive experiences and beauty finds from Sephora Collection and haircare brands Amika, Bumble and bumble, IGK and Hush including a temporary hair color bar, a braid bar and more.
Lululemon Debuts Second Central Saint Martins Capsule Line [WWD]
Activewear brand Lululemon has once again tapped fashion students from the famed Central Saint Martins art and design college in London to create a second limited-edition capsule line, due out tomorrow. Entitled "Art of Motion" the six Asian-inspired designs in the line ($62 to $136) will be sold online and at select stores.