Jill Soloway, Jennifer Doudna to Keynote South by Southwest 2017

Jill Soloway -68th annual Directors Guild of America Awards -Getty - H 2016
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Featured speakers at the March event will include Earvin "Magic" Johnson.

Transparent creator Jill Soloway will offer the film keynote at next year’s South by Southwest Conference and Festivals, scheduled for March 10-19 in Austin, Texas, while Jennifer Doudna, geneticist and co-inventor of CRISPR-CAS9 gene-editing technology, will offer the interactive keynote.

SXSW on Monday also announced its first lineup of featured speakers. They include Mary Lou Jepsen, founder and chairman of Openwater, whose goal is MRI resolution imaging in a wearable; Dan Lyons, a former Silicon Valley writer and author of the book Disrupted: My Misadventure in the Start-Up Bubble; basketball legend and entrepreneur Earvin “Magic” Johnson; Candice Morgan, head of diversity at Pinterest; Adam Savage, the former host of MythBusters and Unchained Reaction; Pussy Riot member Nadya Tolokonnikova; Ingrid Vanderveldt, founder and CEO of Empowering a Billion Women by 2020; Gary Vaynerchuk, CEO of VaynerMedia; and Amber Venz Box, co-founder and president of rewardStyle and the consumer shopping service LiketoKNOW.it.

SXSW made a point of emphasizing that many of the speakers are multihyphenates who work across several disciplines, since in 2017 the event is offering more access to events through its Interactive, Film and Music badges. While attendees will still receive primary entry to the programming associated with their badge-type, they also will have secondary access to most other SXSW events.

“When SXSW Music added Film, and Interactive, it was relatively easy to understand and differentiate between the three components of music, film and technology,” said SXSW co-founder Roland Swenson. “Today, these elements are very much intertwined and the lines that once separated them have become blurred. The popularity of our convergence programming, and the increasingly cross-industry nature of our SXSW speakers and registrants make this a natural progression as we look to the future. Next March, SXSW provides a unique environment to explore where all three intersect, while providing maximum flexibility for all, with access to even more engaging and diverse programming.”

SXSW will open for registration and press accreditation on Aug. 1 at sxsw.com.

SXSW is currently accepting entries for the best digital creative work for the Interactive Innovation Awards, video game projects for the SXSW Gaming Awards, inventive startups for the SXSW Accelerator competition and a special pitch competition in Startup Village called ReleaseIt at SXSW.

SXSW Film Festival is accepting feature film, short film and music video submissions from June 28 to Oct. 20.