Taylor Swift Releases "Lover" Music Video
The romantic ballad is the third single and title track off of the superstar singer-songwriter's seventh studio album.
Taylor Swift on Thursday released the music video for the title track off of her upcoming album Lover.
The romantic ballad features a booming snare drum and piano as she sings to her lover. The song opens with Swift singing about her and her partner leaving the Christmas lights up into January, followed by the line, "Have I known you 20 seconds or 20 years?"
To chronicle the love story detailed in the tune, the music video opens with a little girl unwrapping a snowglobe Christmas gift. Soon entering the world of the snowglobe, fans get to see Swift portray a love story with dancer-musician Christian Owens. The video narrates the couple's life at home, showing them embrace while laying on the couch, eating dinner, having a party with friends, etc., all the while Swift serenades her "lover" with the song on her guitar.
In the YouTube live stream, Swift described the video as being "aesthetically pleasing from a color standpoint." The concept of the snowglobe derived from a "You Are in Love" song lyric, a song off her 1989 album. The song lyric reads: "And so it goes, you two are dancing in a snowglobe, round and round."
Swift praised her "heroic" co-star Owens, who was one of her dancers on her Reputation stadium tour last year. "Every single night I could see how expressive he was," she said. Apart from Owens being a dancer, Swift shared that he is also a musician to which "every record label is going to be fighting for him." She also added: "He's your new best friend. Your new favorite artist."
Swift released the song on Aug. 16 with a lyric video that features short clips from home videos. Before the release of the tune and lyric video, Swift teased on Twitter that the music video would drop after her YouTube Livestream. During the Livestream, Swift took the stage in front of a small audience and shared some details about the upcoming album, answered fan questions, performed her new song "The Archer,'" showed a behind-the-scenes look at her album cover photoshoot and offered a glimpse at her fashion collaboration with Stella McCartney.
"Lover" is the third song off of Swift's seventh studio album to have a music video. She first released the single "ME!" featuring Panic! at the Disco's Brendon Urie in April. The upbeat song was accompanied by a colorful music video that featured a number of hints about the album.
The anti-hate anthem "You Need to Calm Down" was the second single. The music video, which was released in June, features a star-studded cast including Billy Porter, Laverne Cox, Ellen DeGeneres, Ryan Reynolds, RuPaul Charles, Jesse Tyler Ferguson, Ciara, Katy Perry and the cast of Queer Eye.
Swift later released the promotional track "The Archer" in July ahead of the album's release date, which is Friday.
Watch the music video for "Lover" below.