Taylor Swift's 'Reputation' Pop-Up Heads to Los Angeles Next Week
Ready for it?
Taylor Swift's New York City pop-up was such a success the week following her Reputation release on Nov. 10 that Swifties demanded more locations. On Nov. 17, it was announced that Los Angeles would be getting its own pop-up dates, and on Friday the specific dates and exact location were revealed.
From next Tuesday, Dec. 12, to Saturday, Dec. 16, everything Swift can be found at 1228 Third Street Promenade in Santa Monica. Hours of operation vary by the day (all times local): 11 a.m. to 9 p.m. on Dec. 12, Dec. 13 and Dec. 14, with times changing to 12-10 p.m. for Dec. 15 and 16.
The pop-up is, of course, a continued celebration of Swift's sixth studio album. Reputation has already become the year's top-selling album in under a month of release. A press release states: "Fans are invited to check out new Reputation merch, Instagram-worthy installations such as the 'Look What You Made Me Do' throne, birdcage and other new photo ops."
Swift has partnered with AT&T for Taylor Swift NOW, which includes the "The Making of a Song" series, where Swift shares insight into how each Reputation track came to be. Her Reputation pop-up is also hosted by Taylor Swift NOW.
The next available episode of "Making of a Song" will focus on "Don't Blame Me," and will be released to AT&T subscribers only on Dec. 12. AT&T customers can watch on DIRECTV NOW, DIRECTV (Ch. 1113) and U-Verse (1501).
This story first appeared on Billboard.com.