Ex-Telepool Exec Irina Ignatiew Joins SevenOne International

Ignatiew left Telepool last year before the company merged with Bavarian Film International.

COLOGNE, Germany - Irina Ignatiew, former sales exec at Germany's Telepool, has joined SevenOne International, the sales arm of broadcast group ProSiebenSat.1, as regional sales director for German-Speaking Countries.

Ignatiew takes on her new duties Feb.1. In addition to hawking SevenOne's catalogue, she will be charged with finding co-production and co-financing partners for the group's RedArrow shingle and third party productions. She replaces Bodo Braun and will report to SevenOne International boss Jens Richter.