Ticketmaster, iTunes team for cross-promos
EmptyNASHVILLE -- Beginning this summer, Ticketmaster will offer a free song on iTunes with every concert ticket purchased on Ticketmaster.com. Additionally, music fans who pre-order select digital albums on iTunes can participate in a pre-sale whereby they can purchase that artists' concert tickets on Ticketmaster.com, before they go on sale to the general public.
Last year, iTunes users who pre-ordered new albums from Bob Dylan and the Red Hot Chili Peppers on iTunes.com had the first chance to purchase tickets on Ticketmaster.com, helping both albums to debut at number one on the Billboard charts.
In addition to rewarding ticket buyers with a free iTunes song of their choice, every concert ticket buyer will be offered a digital sampler featuring a selection of music from touring artists.
Later this year, consumers will be able to purchase a Ticketmaster + iTunes gift card pack redeemable for credit on Ticketmaster.com and the iTunes Store respectively. Music fans will be able to purchase $50 gift card packs at all Target stores nationwide.