Tribune taps Wilson for broadcast unit


NEW YORK -- Sam Zell's Tribune Co. made a major hire Monday and promised to break the rules and not take itself too seriously.

The company said it has named named broadcast veteran Ed Wilson president of its Tribune Broadcasting unit, which houses the company's 23 TV stations, Superstation WGN, Tribune Entertainment and WGN Radio. His appointment is effective Feb. 11.

Wilson had served as president of the Fox Television Network since 2004.

"There is tremendous upside at Tribune," said Wilson. "The company has great stations in large, diverse markets where there is a constant demand for local news, information, and entertainment--and that plays to our strength."

He also touted the ability of Tribune to use the combined resources of its stations, newspapers and Web sites.

Added Wilson: "We'll also be the first big media company that doesn't take itself too seriously. With Sam Zell in charge, we have a lot of rope to break the rules and do TV differently."

Before Fox, he served in various executive positions at NBC and CBS.

"Ed is the most energetic and creative executive in broadcasting," said
Randy Michaels, CEO of Tribune Interactive and Broadcasting. "Most people are too full of themselves to learn anything new before they ever get to the level of success Ed has achieved."