Turner Broadcasting, Channel 5 UK Acquire Toon ‘Bananas in Pyjamas’
The deal allows the companies to broadcast the show in their European, Middle Eastern and African markets.
Turner Broadcasting and Channel 5 UK have acquired the animated series Bananas in Pyjamas. The deal allows the companies to broadcast the show in their European, Middle Eastern and African markets.
Cartoonito, a channel aimed towards pre-school programming, will carry the show. Cartoonito is broadcast in the UK, and owned by Turner Broadcasting System. Turner launched the channel, which targets children ages three to six and their parents, in May 2007. Since its launch, it’s become the most widely distributed pay-channel for preschoolers in the UK.
In the new markets, Cartoonito will program a branded block within Boomerang, a Turner channel devoted to animated shows from Time Warner’s archives. The block will air as part of Cartoon Network in Turkey and the Middle East. The block, which will feature Bananas in Pyjamas as a flagship, will begin programming in September.
The popular children’s series originally debuted on ABC Australia in 1992, and aired in more than 70 countries. It ran for three seasons. The new series, now produced with CGI animation, launched in May on the same channel to very high ratings.
The show focused the oversized, anthropomorphic bananas, B1 and B2, and their adventures with their teddy bear and rat neighbors.