U.K. indie TV revenue soars
Study shows growth in all areas of international salesLONDON — International sales and overseas production revenue from the U.K.’s independent production sector totaled £391 million ($648 million) in 2008, the highest the sector has ever seen, according to independent producers trade body Pact.
A new Pact study, carried out by independent consultants Oliver & Ohlbaum Associates, shows that overseas revenue for the independent sector was up more than 80% from 2004 levels of £215 million ($356 million.)
The survey does not include revenue from such shows as "Dancing With the Stars" or "I'm a Celebrity ... Get Me Out of Here," which are made by broadcasters, but focused on shows such as "X Factor" and "The Apprentice" that are made by independent producers.
Growth was seen in all areas of international sales, including sales of U.K. finished programs to overseas broadcasters and in the overseas production of new shows.
“As well as the strength of U.K. indies in driving exports of completed programs, the data confirms the success of U.K. independents in producing new shows in the U.S. market, where many primetime shows for American networks are made by British indies," Pact CEO John McVay said. "The independent sector is starting to produce globally successful companies.”