Universal Asia picks up Leno

Show will air within 24 hours of U.S. broadcast

HONG KONG – Jay Leno's new primetime comedy show will play out in Asia on NBC Universal's Universal Channel Asia.

Starting Sept 15, Universal Asia will air the show within 24 hours of the U.S. broadcast on four nights a week. The Friday episodes in the U.S. will be aired every following Monday in Asia.

Channel bosses suggest that the new show is a major fillip to a network that is only a year old in Asia. It is currently available in Singapore, Hong Kong, Taiwan, Thailand, Indonesia, Mongolia, Papua New Guinea and Cambodia.

Confirmed guests include Jerry Seinfeld, who is expected to sit down for a chat with Leno as well as do a stand-up act, musicians Jay-Z, Rihanna and Kanye West will appear together on the premiere performing "Run This Town," a song from Jay-Z's latest album.

"We're extremely excited to bring the much buzzed-about Jay Leno Show exclusively on Universal Channel and direct from the US to our viewers in Asia," Karen Johnston, programming director at NBC Universal Global Networks Asia Pacific, said.