VH1 India's Adyanthaya to join Star Plus


NEW DELHI -- Keertan Adyanthaya, vp and general manager of Mumbai-based MTV Networks international music video channel VH1 India, resigned with immediate effect Tuesday, and is set to join the Star Plus channel, the Hindi entertainment channel of the Star network, a Star spokesperson confirmed, with an official announcement expected this week.

Before joining VH1, Adyanthaya was programming head for Star music outlet Channel V, English movie channel Star Movies and English entertainment channel Star World.

"Keertan Adyanthaya has moved on to pursue greater challenges and we wish him all the best for his next assignment," said Amit Jai, Singapore-based MTV Networks executive vp and managing director India, China and Southeast Asia.