DreamWorksTV Launches on YouTube With Shrek, Kung Fu Panda and More (Video)


The YouTube channel comes from DreamWorks Animation and AwesomenessTV.

Some of DreamWorks Animation's most beloved characters are headed to YouTube. 

Shrek, Puss in Boots and Kung Fu Panda will star as vloggers on the animation studio's new DreamWorksTV YouTube channel, which launches today. 

The channel was created in partnership with digital studio AwesomenessTV, which DWA acquired last year for up to $150 million, with Awesomeness CEO Brian Robbins overseeing the project. It will feature a blend of original animated series, family-friendly reality TV programs and appearances from iconic DWA-owned IP. 

"We're tapping into the invaluable knowledge that Brian has amassed from his success with AwesomenessTV to create a unique, short-form, laugh-out-loud mobile experience for families, said DWA CEO Jeffrey Katzenberg. "This is a huge opportunity for the DreamWorks brand."

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Among the popular IP being re-imagined for DreamWorksTV is Richie Rich, the comic book character that spawned a 1980s animated TV series and, later, a movie starring Macaulay Culkin. A new Richie Rich series, currently in production, is set to debut later this summer. 

"DreamWorksTV is committed to delivering original content, from scripted live-action series based on great characters like Richie Rich, to fresh new animated characters like Jimmy Blue Shorts to vlogs and other short-form content featuring the much beloved Shrek, Po and Puss in Boots," said Robbins. "We are combining the DreamWorks brand with lessons learned from AwesomenessTV to create content that will be embraced by families everywhere."

DreamWorks TV launches Monday with animated series Gorillaville and live-action Record Setter Kids. Other series launching this week include Watch This, which curates shorts from around the Web, and RetroTunes, which features highlights from the DWA-owned Classic Media library. 

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The channel will release up to three new videos each day and will debut new programs on a rolling basis. Here is a partial list of planned series: 

OMG — A live-action sketch comedy series featuring up-and-coming kid comedians.
Record Setter Kids — Hosted by YouTube star JennXPenn, the series features kids from all over the country who find wacky records to break.
Prank My Parents — Kids get a chance to play tricks on their parents in this fun hidden-camera series where kids make all the rules.
Jimmy Blue Shorts — A pair of talking jean shorts hosts this animated sketch comedy from Oddbot and creator Zach Aufdemberg.
Gorillaville — This punny, slapstick comedy from Ron Yavnieli centers around three gorillas who wreak havoc, perpetually disturbing the peace in their otherwise idyllic wildlife preserve.
Report Card — “Let’s get newsie” with a top-flight anchor team of cardboard cut-ups in a stop-motion series created by Jimbo Matison.
Public Pool — Everything happens at the Puddleton Public Pool. Teenagers!  Musclemen!  Wimps!  Inflatable Rafts!  Bad Swimwear! It’s all fodder for fun in this irreverent animated ensemble comedy by David Fremont.
Fifi Cat Therapist — Have a seat on the couch and tell all to Fifi, cat therapist extraordinaire that tells it like it is to neighborhood animals seeking advice in the animated comedy by Mike Blum.
Watch the first episode of Record Setter Kids here: 
Watch the first episode of Gorillaville here: 


Twitter: @NatJarv