VOD soaring for Belgium's Telenet

'I Am Legend' was most popular film download

BRUSSELS -- Belgian cable company Telenet has had 10 million VOD downloads this year -- equivalent to Belgium's entire population -- and 26 million since Telenet Digital TV was launched in 2005, the firm said Thursday.

Available the same day as it was released on DVD, "I Am Legend" was the most popular film download, followed by "Shrek the Third" and "Transformers."

Broadcaster VTM's "Sara" was the most popular television program, Telenet said.

Cable has a 90% penetration rate in Belgium. Telenet is controlled by John Malone's Liberty Global empire.