Warner Bros. Finalizes Harry Potter Global Franchise Team
Polly Cochrane has been promoted, while Will Harrison and Nicole Blake have joined the group.
Warner Bros has finalized the senior management structure of its Harry Potter Global Franchise Development (HPGFD) team, the studio’s group focused on continuing the expansion of J.K. Rowling’s universe.
In an announcement made Wednesday by Josh Berger, president of Warner Bros. Entertainment U.K., Ireland and Spain, Polly Cochrane has been promoted to executive vp, group marketing director for Warner Bros, U.K. and Ireland, and chief marketing officer for the HPGFD group. She previously was senior vp, group marketing director.
Former HBO and Disney exec Will Harrison has joined HPGFD as senior vp, chief commercial officer and will take the lead on commercial and business initiatives connected to the Fantastic Beasts franchises, while Nicole Blake, most recently at DreamWorks Animation, has been named HPGFD’s senior vp, heading up the group’s Burbank offices.
Berger leads HPGFD, which was set up last year to "develop and execute a high-level strategic vision for the Harry Potter brand and its ancillary businesses," and works closely with Rowling's team at The Blair Partnership.
Fantastic Beasts and Where to Find Them, the first Harry Potter feature film spinoff, is set to bow in November.