Web series spoofs star life

GoFish, Icebox team on ani show

Internet video network GoFish is partnering with online production studio Icebox on a new made-for-Internet series that casts a satirical look at celebrity life.

Dubbed "Hidden Celebrity Webcam," the 13-week animated program is set to launch Thursday and parodies the private and sometimes embarrassing moments of Hollywood's most notable stars. It was created by writer-producer-director Nell Scovell.

The series, which is sponsored by the 2007 MTV Movie Awards, will incorporate an interactive element June 6 by asking viewers to create and upload their own segment. These will be viewed and judged by Scovell and Icebox's Howard Gordon ("24"), Rob LaZebnik ("The Simpsons") and John Collier ("King of the Hill"), among other TV producers. The online creator with the winning content will receive a chance for representation by the Rothman Becher talent agency.

"This program demonstrates the potential of a creative collaborative, and the interactive component will encourage other talented, aspiring writers and artists to use the Internet as a forum for artistic expression," Icebox co-founder and CEO Tal Vigderson said.

Icebox is a collaboration of writers, producers and animators from the television industry developing original programming for the Web.