WireImage Founder Jeff Vespa Launches Beauty and Styling Agency (Exclusive)

Jeff Vespa Book Party - P 2014
AP Images/Invision

Jeff Vespa Book Party - P 2014

Vespa helped start the entertainment photo revolution by co-founding mega agency WireImage; his new Forward Artists, with Spencer Spaulding, means there's a new beauty and fashion "kid" in town

How do all those celebrities book their hair, makeup and styling teams, not just for awards season but for every season on the red carpet? Through a number of big Hollywood beauty/fashion agencies, including The Wall Group, Starworks, Cloutier, the Only Agency and MMA. Now we can add a new one to the mix, one that happens to have some special credentials: Forward Artists, the brainchild of WireImage co-founder Jeff Vespa. 

Vespa's got quite the diverse repertoire: He recently came out with a photo book, with a party to launch it at Brooks Brothers in Beverly Hills. He's the official photographer for the Sundance and Toronto Film Festivals. He seems to be at every major red carpet event (his wife is Jessica Alba's and Ginnifer Goodwin's publicist, Emily Yomtobian, after all), but he also shoots portraits, runs a magazine dedicated to emerging talent and finds time to do his own art photography. So why shouldn't he just start another company too? We all know the cliche (for good reason): If you want something done, ask the busiest person in the room.

It's all in a day's work for Vespa, who has founded the new Forward Artists with Spencer Spaulding, an agent in hair and makeup who worked for a while at St. John Knits. Forward Artists will be based on Civic Center Drive in Beverly Hills, down the road from UTA, and the new company already reps some of the biggest names in the beauty business: superstar hairdresser Clyde Haygood, plus makeup artists Pati Dubroff (who decamped from the Wall Group to join Vespa's new venture), Jenn Streicher and Kathy Jeung. Wardrobe stylist, Bravo personality and ex-Rachel Zoe assistant Brad Goreski (who was just named as a cast member on E!'s Kathy Griffin-led Fashion Police reboot) is also being repped by the new company.