WME and IMG Finance and Sales Groups Combine to Form Endeavor Content

Chris Rice and Graham Taylor - H Publicity 2017
Courtesy of Endeavor

Bloom, which the agency acquired in August, will continue to operate as a standalone company under Endeavor Content.

A week after WME-IMG rebranded as Endeavor, the company is bringing together its WME Global and IMG entertainment finance and sales groups to form Endeavor Content.

Graham Taylor and Chris Rice will serve as co-presidents of the new Endeavor division. Ken Kao and Alex Walton's film finance and international sales company Bloom, in which the agency acquired a majority stake in August, will continue to operate as a standalone entity now under Endeavor Content.

"With the continued disruption taking place across the media landscape, we are forming Endeavor Content to enable talent to achieve better economics and more creative freedom," Taylor said in a statement.

Together, WME Global and IMG's sales groups had financed, packaged and/or sold more than 100 films and TV shows in the past year, including best picture nominees Arrival, Fences, Hell or High Water, La La Land and Manchester by the Sea, as well as The Night Manager, Chef's Table, The Young Pope, Top of the Lake: China Girl, Beau Willimon's The First and Damien Chazelle's upcoming The Eddy.

"Through our ability to package content, access capital resources and engage our global sales infrastructure, Endeavor Content provides a unique platform designed to empower artists and content creators," Rice said in a statement.

All current WME Global and IMG entertainment sales employees will transition to Endeavor Content, and partners Mark Ankner, Liesl Copland and Alexis Garcia will continue to lead the team's advisory practice, while Gary Marenzi will continue to lead international TV sales. The 200-member, 25-country team has sold The Night Manager, Dirk Gently and The Grand Tour and currently is selling Phoebe Waller-Bridge's Killing Eve and seven Agatha Christie dramas.

In addition, MRC senior vp television Joe Hipps (House of Cards, Ozark) is joining Endeavor Content under the same title, and The Weinstein Co. president of international production and acquisitions Negeen Yazdi (The Imitation Game, Lion, Woman in Gold) is joining as senior vp film.

"Joe and Negeen have distinguished themselves as executives with impeccable taste and a gift for shepherding high-quality, talent-driven work emblematic of the projects Endeavor Content will support," Rice and Taylor said in a joint statement.