WME Signs Online Video Producer WatchMojo (Exclusive)

The company's YouTube channel has 6 million subscribers

Canadian video platform WatchMojo has signed with William Morris Endeavor, The Hollywood Reporter has learned.

WatchMojo produces and publishes short-form online videos that focus on the people, places and trends that shape pop culture. Based in Montreal, the company has created a catalog of 8,000 videos that have generated more than 3 billion views online. 

In addition to distributing content to Yahoo, MSN, AOL and Hulu, the nine-year-old company has a YouTube channel with 6 million subscribers. The most popular videos on the platform are top 10 lists about movies, music and celebrities. WatchMojo's library also includes interviews, how-to videos, profiles and biographies of newsmakers. 

WatchMojo produces 150 videos each month that reach more than 100 million viewers.