the world digest


By the numbers

PARIS — The MIPTV market posted a slight increase in total attendees compared with 2007, according to organizers. Registered attendees for the market stood at 13,285 as of Wednesday, compared with 13,224 at the same point last year and 13,311 at the end of last year's market. Despite a small dip in total companies present — from 4,548 in 2007 to 4,540 in 2008 — the total number of exhibiting companies inched up to 1,716 this year, while program buyers numbered 4,414.

Done deal

TORONTO — The Canadian Broadcasting Corp. on Thursday completed a controversial deal to sell its international program library to Britain's ContentFilm. The deal, criticized over the fact that rights to taxpayer-funded TV shows were being sold off to a foreign company, will see ContentFilm's Fireworks International unit sell 136 titles, or about 1,000 programming hours. ContentFilm could potentially gain access to another 1,000 hours of programming from the CBC as part of the distribution pact.

Asian Union grows

HONG KONG — Advertising and television production company Asian Union New Media set expansion plans in motion this week, signaling its bid to buy satellite TV advertising agency Blower Investments for up to HK$420 million ($54 million). Asian Union chairman Edward Tian — former CEO of telecommunications giant China Netcom — said the purchase is only the first part of the company's plans to buy satellite, digital, mobile and Internet TV platforms. Tian was appointed chairman of Asian Union in January, following the sale of a 23% stake in the company to his investment fund, China Broadband Capital Partners, for $54 million.