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M3 Creative Inks With UTA

The company's credits include festival title "John Dies at the End," which hit theaters Jan. 25.

John Dies At The End
"John Dies at the End"

M3 Creative, a creative content agency and multiplatform film/television production company, has signed with UTA.

The talent agency will represent M3 partner-CEO Andy Meyers as a commercial director and Arielle Worona, M3’s director of development overseeing the company’s reality division, in the programming arena. 

STORY: Magnet Picks Up Worldwide Rights to Don Coscarelli's 'John Dies at the End'

M3 produced half-hour daily shows, reality shows, interstitials, promos, music videos, commercial spots, specials, webisodes, mobile content, EPKs, DVD material and more.

In addition to the creation of its reality unit, the company also has formed two other divisions: M3 Creative Trailers and M3 Creative Film.

The latter, which aims to produce specialty theatrical and made-for TV tilms in the $1 million-$10 million budget range, saw its first full-length motion picture project John Dies at the End debut in theaters Jan. 25. The movie, directed by Don Coscarelli and starring Paul Giamatti, was recently sold to Magnolia Pictures' Magnet Releasing and was accepted at Sundance, SXSW and TIFF.

A second feature, the tentatively titled Applecart, is in the works that will "explore new ways of telling classic 1970s and '80s horror narratives." Written by M3 partner Brad Baruh, shooting will start in the spring.