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Long before HBO Max’s reboot of Gossip Girl made its debut this week, fashionable fans had already enjoyed a taste of the wardrobes of Manhattan’s fictional elite. Teaser photos and street style images of the show’s Gen Z stars gave a peek at what to expect from costume designer Eric Daman, who is reprising his role from the original series.
The first episode made its streaming debut July 8 and aired on The CW the following day, giving a literal glimpse into the enviable walk-in closet of Instagram influencer Julien Calloway (Jordan Alexander), the new queen bee of Constance Billard and St. Jude’s. As with the show’s aughts-era predecessor, the first installment wasted no time with the fashion name-dropping and product placements, starting with Net-A-Porter shopping bags and a Christopher John Rogers runway show that set the stage for the series’ ensuing drama.
How to Watch Gossip Girl 2021 and Original Series
All episodes of the Gossip Girl reboot and the original series can be streamed online with an HBO Max subscription. Monthly plans start at $10 per month with ads and HD streaming; or $15 per month for an ad-free HD streaming experience, plus access to new Warner Bros. movies and the ability to download content to watch later. Annual plans are also available for $100 or $150 per year with or without ads, respectively, and that route will save you 16 percent over the per-month option. See all plan options and subscribe to HBO Max here.
If you’re an AT&T subscriber (or are thinking of becoming one), the telecom company will throw in a free HBO Max subscription for those with wireless, TV or internet plans. See all of the AT&T options to get HBO Max for free here.
One other way to get free access to HBO Max is by signing up for a seven-day free trial for Hulu, which offers base plans starting at $6 per month without ads. After your first week, the HBO add-on is $15 per month. Sign up for Hulu and HBO Max here.
How to Shop the Best Fashion Pieces From Gossip Girl Season One
Of course, it’s only a matter of time before Daman’s newest creations are translated into a shoppable line of clothing and accessories. Until then, we’ve rounded up some of our top Gossip Girl fashion pieces to shop from episode one — including the sold-out pair of Adidas x Ivy Park sneakers worn by Zoya Lott (Whitney Peak) — as well as other ways to channel your favorite Upper East Sider. Check out our favorite picks below.
1. Adidas x Ivy Park Superstar Platform
For her first steps onto Constance Billard, Zoya pairs a platform version of Adidas’ three-stripe sneakers with her pleated private school uniform. The kicks come from the athleticwear brand’s collaboration with Beyoncé’s Ivy Park label. Although the shoes are no longer available on both brands’ websites, you can still cop them on eBay and Stadium Goods, where users can sell their pre-loved and never-worn merch.
2. Christopher John Rogers Graphic Halter Maxi Dress
Julien wears this bold graphic maxi halter dress in the finale of Christopher John Rogers’ fashion show, and you can still get the monochromatic statement piece online in a handful of sizes. The ruffled gown features a checkerboard print on one side and a swirling abstract pattern on the other, and is sure to garner double-takes from every angle.
3. Manic Panic Cotton Candy Pink Semi-Permanent hair Dye
Despite declaring in episode one that he doesn’t like to “stick out,” Aki Menzes (Evan Mock) sports a short cut with pastel pink hair. Manic Panic’s semi-permanent cotton candy hair color offers a similar look for those looking to try rose-colored tresses.
4. Schutz Maryana Lo Crocodile-Embossed Leather Boots
Joining Shutz’s starry fan base (Jennifer Lawrence, Kylie Jenner and Alessandra Ambrosio are among those who’ve worn the brand) is Constance Billard’s residence influencer, Julien. She wears these crocodile embossed leather boots on the steps of the Met Museum, and a higher-heeled version is also available.
5. Sies Marjan Rooney Degradé Satin Shirt
Max Wolfe (Thomas Doherty) suggests this ombré satin Sies Marjan button-down for Aki as they’re dressing for Julien’s fashion show debut. It features a rosebud pink-to-lapis blue gradient and is finished with contrast stitching and mother of pearl buttons.
6. Everlane The Easy Blazer in Toasted Coconut
Channel Kate Keller (Tavi Gevinson) with this not-Zara camel blazer from Everlane. Made of smooth Lyocell, this relaxed blazer pairs well with a blouse and pleated pants for the office (or high school halls) or a plain tee and denim on the weekends.
7. Alice + Olivia Delora Ruched Metallic Mini Dress
Although the exact mockneck style from Alice + Olivia is no longer available, you can get look similar to the one that Zoya wore to Humboldt Hall with this ruched silhouette.
8. Alessandra Rich Oversize Mohair Blend Knit Cardigan
Perfectionist Audrey Hope (Emily Alyn Lind) sports a similar cozy cardigan in HBO Max’s teaser photos, proving herself to be the queen of the oversized cardi. Alessandra Rich’s mohair blend silhouette makes the ideal fall layering piece for Ivy League-minded wardrobes.
9. Melanin Apparel Recycling Black Dollars Tote
Zoya is seen toting this socially conscious canvas bag by Melanin, a label focused on “bringing pride back to the Black community,” per the brand.
10. Ser.o.ya Mel Top
No prep school style star’s wardrobe is complete without an oversized white button-down, like this chic silhouette featuring an open back by New York-based label Ser.o.ya.
11. Commando Faux Patent Leather Leggings
Julien wears these faux patent leather leggings by Commando on her way to designer Christopher John Rogers’ show.
12. JW Pei Rantan Bag
Audrey totes this crescent-shaped handbag by vegan accessories brand JW Pei in Gossip Girl reboot episode two. The minimalist carryall features croc-embossed vegan leather and a detachable strap.
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