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Cannes Lions

Ted Sarandos Explains Why Netflix Will Add New Ad-Supported Tier to Streaming Service

It’s official: ads are coming to Netflix. Netflix’s Co-CEO Ted Sarandos, speaking at the Cannes Lions advertising festival on Thursday, confirmed that the future of the streaming giant will include ads, explaining the about face. Netflix had long been averse to advertising on its subscription service but after posting disappointing figures last quarter, showing it lost […]

Cannes Lions: Issa Rae Challenges Industry to Meet Her 60 Percent Diversity Mandate

Issa Rae has called out an entertainment industry she said is still just paying “lip service” to confronting bias and encouraging diversity. Speaking at a spirited panel discussion at the Cannes Lions advertising festival, the Insecure creator and star challenged producers to follow her lead, noting that she mandates that all of her sets have […]

Stars and ‘Squid Game’ Dominate YouTube’s 2022 Top Ads List

The most popular ads on YouTube over the past year looked a lot like the content world writ large: with celebrity-driven spots and premium longform (for ads, anyway) content dominating the field. YouTube released its annual YouTube Ads Leaderboard on Monday, highlighting the 10 most popular commercial spots to stream on the service in the […]

‘Batman Unburied’: Winston Duke, Hasan Minhaj to Lead Spotify Cannes Lions Panel

Spotify is bringing Winston Duke and Hasan Minhaj to Cannes next week for a panel conversation about Spotify and Warner Bros./DC’s podcast Batman Unburied. During the event, which takes place June 22 at the audio giant’s Spotify Beach headquarters on the Croisette, Duke and Minhaj will be joined by Peter Girardi, Warner Bros. Animation’s evp alternative […]