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Super Bowl 2018

Super Bowl: NBC Exec’s Son Realizes Lifetime Goal of Kissing the Vince Lombardi Trophy

Jennifer Salke reveals the backstory of her Instagram post showing son Henry as he fulfills his dream: "As of now, it is his favorite moment in his life."

Justin Timberlake’s Super Bowl Halftime Show Spurs Big Sales Gain

Plus: Carrie Underwood’s “The Champion” scores a 444 percent boost.

Super Bowl: Coca-Cola Represents “Them” in Non-Binary Ad

The "Wonder of Us" advertisement used the gender-neutral pronoun in a quick moment.

Super Bowl: Eagles Win, Justin Timberake Among Night’s Top Social Media Moments

Nick Foles, Tom Brady and commericals were also heavily discussed on Twitter and Facebook.

Super Bowl: Dodge Ad Featuring Speech by Martin Luther King Jr. Draws Backlash

The move was immediately condemned by King’s youngest daughter, Bernice, and his family on Twitter.

Justin Timberlake Halftime Selfie Kid Speaks: “I Just Went for It”

The 13-year-old says all the fumbling he did with his phone was because he had been filming a video, and the device shut off so he had to turn it back on to get his picture.

TV Ratings: Super Bowl 2018 Pulls 103.4 Million, Least Viewers Since 2009

NBC cites a total audience of 106 million viewers with streaming, but either way it's a steep drop from 2017.

Super Bowl: Justin Timberlake Reveals How the Prince Tribute Happened

"I just felt like I wanted to do something for this city and something for him that would just be the ultimate homage to what I consider the GOAT [Greatest of All Time] of musicians."

Watch All the Super Bowl Movie Trailers: ‘Solo: A Star Wars Story,’ ‘Avengers’ and More

'The Cloverfield Paradox' also debuted trailers for the film, which is currently streaming on Netflix.

Super Bowl: Philadelphians Cause Chaos in the Streets After Eagles’ Win

Fireworks were set off, car horns blared and a canopy collapsed.

‘This Is Us’ Reveals Jack’s Cause of Death in Tearjerker Super Bowl Episode

After a season and a half of teasing Jack Pearson's death, NBC's Dan Fogelman drama paints the now-complete picture of how Milo Ventimiglia's character died.